Tuesday, 18 June 2013

A pair of LeBron James-brand Nikes are already calling him a ’2-Time Champion’

Nearly three years ago, LeBron James was roundly criticized for his hubris in talking up not just one but several Miami Heat championships in the wake of his signing with the team, in a move that may have actually been the least tactless of all the antics that LeBron and crew gave us in the summer of 2010. After all, that’s what you’re supposed to tell your fans. You’re supposed to cop to being in it to win it.

Kix and the City, via Trey Kerby at The Basketball Jones, has come up with a pretty impressive find that walks hand in hand with that prediction. Or, foot in foot, if that would somehow be possible. Nike has created a pair of low-top sneakers for LeBron that actually say “2-Time Champion” on right heel insert and “11-12 12-13” (referring to the seasons that LeBron’s Heat would presumably take the title) on the left insert. It’s a pretty audacious and bodacious claim, what with Miami currently down 3-2 to the San Antonio Spurs prior to Tuesday’s Game 6.

Via Mr. Marin at Kix in the City, take a look:

Again, we kind of like the hubris. These aren’t the shoes that LeBron is going to be strutting around in during Game 6, and as Trey noted this pair could just be a one-off – thus saving the potential embarrassing recall situation if the San Antonio Spurs take either Game 6 or 7. Wins that could turn Miami’s championship run into an unanticipated one-off.

LeBron is expected to win a title. And while this probably isn’t the best way to advertise such expectations, it’s certainly a lot better than Dan Gilbert’s “2-Time Lottery Champion” wingtips.

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